Search engine optimization (SEO) is one of the most effective internet marketing techniques since it targets potential customers who use search engines to find products and services so that they can make a purchase. As such, every business with a website whether small, medium, or large, should embrace SEO so that they can improve website’s traffic and sales. An in-depth SEO involves organic SEO, paid search, and website marketing techniques, which must all be done for a website to be fully optimized for both search engines and human.
Why PK SEO Services
PK SEO is the best search engine optimization company who has been in the industry for more that 16 years and have sufficient experience, skills, and expertise in organic SEO, paid search marketing, and other website marketing techniques such as mobile marketing, social media marketing, Email marketing, and site submission. We have a team of dedicated SEO experts who work hard to make sure that our local client’s websites rank at the top of the search engine results page (SERP) whenever local customers search for products or services that they offer via their website. Here are among the top SEO services that we offer to our clients:
1) Website Design and Structure
Major search engines such as Google and Bing consider the overall website’s structure as one of the most important ranking signals when returning pages in the SERP. As such, PK SEO experts work to ensure that your website’s structure is search engine friendly, and will always rank higher than competitor’s website in the search results page.
2) Organic SEO
Organic SEO is considered the most long-term SEO technique and if done the right way, your web pages will always be visible on top of the search results page. Our team of highly qualified staff uses the most effective organic SEO techniques such as keyword research and placement, link building, and meta descriptions to ensure that our customer’s website is fully optimized for local SEO and rank at the top of the SERP for a long time.
3) Paid Search Engine Optimization
Paid search is considered the most effective online marketing technique since it targets only potential customers who have very high chances of making a purchase when they land on your web page. However, if done inappropriately, you will end up losing your Pay Per Click (PPC) funds with fake clicks that are not meant for any sale. PK SEO has the best team with enough PPC experience and skills that will ensure every click on your PPC leads to a sale and not a waste of funds.
4) Social Media Marketing
Search engines today use social media activities to determine the site authority of a website, which is one of the most important signals that search engines consider when determining the overall quality score of web pages to return in the SERP. As such, all businesses whether small or large should ensure that they are active on social media by posting updates and responding to feedback and comments made by social media followers. PK SEO has a special team of social media marketers that are responsible for promoting our client’s website content to all the social media platforms that they use. We also ensure that client’s websites are integrated with all the major social media sites so that posting of updates are done directly and easily from the website.
5) Mobile Marketing
Mobile marketing is the latest trending search engine optimization technique that small and large businesses use to get more traffic from users of hand-held devices such as smartphones, tablets, iPad, and iPod. As such, we pride in providing top level mobile marketing services to our local clients by making a responsive website that resizes to fit on the screen of these devices.
6) Email Marketing
Email marketing is one of the most effective search engine optimization and internet marketing technique that is mainly used to send updates to subscribed customers. Our team of well-trained internet marketers takes the responsibility of integrating email subscription widgets with web pages so that our clients keep getting new subscribers to create a big mailing list, which they can use later to send newsletters and latest products or services updates to potential customers and improve web traffic and leads at the same time.